May Spotlight: Wendy Shaw mBrain Dubai

  1. Tell us about you, your experience and time in the Middle East?

I arrived in Dubai in October 2000 from the UK.  

I spent 6 years with InterContinental Hotels Group: Hotel Training Manager at Crowne Plaza Dubai, then Area Training Manager for UAE & Qatar.  I loved the role and then when my boss changed it was time to move on.  

I started with Matrix Training Solutions end of 2006 and focused on corporate training, coaching and co-delivering NLP Practitioner, Master Practitioner & NLP Coach certifications.  I got curious about Coaching and really enjoy working 1:1 as well as teams.  

I have trained thousands of Leaders, Managers, Supervisors and Employees over the years, and coaching added a new dimension.  I have added many different coaching modalities to my toolbox over the years and then discovered multiple Brain Integration Techniques.  It really resonated with me that we have intelligence in our heart and gut and I was “WOWed” with how powerful the results can be. I became the first trainer in the UAE.  In the last few years I have trained 50+ mBIT Coaches and in 2019 was launched as a community.  

I love collaborating and have partnered with many organisations.  I am an associate with iOpener and deliver programs for Business Schools around the globe.  I am also BNI Master Trainer for UAE & Qatar working closely with the regional team and providing training for 16 chapters with 560+ business leaders.  PRCA MENA and MENAcreate are also great platforms to offer trainings to their members.

  • How would you describe the culture of your business?

Right now it’s helping people feel connected in disconnected times.  I dedicated the month of April to helping and supporting as many people as possible and provided multiple webinars for Leaders, Managers and Teams.  I also created an online meetup 4-days a week for some positive conversations and to help people feel connected.  Afternoon PositiviTea continues every Mon-Thurs every week. 

Compassion, Creativity, Courage, Collaboration and Community is fundamental in all dimensions of

  • What are the biggest challenges in the next 5 years?

During and after this disruption, mental health & wellbeing is needed as everyone has experienced a loss of their “normal” way of life, so coaches are needed more than ever. 

This crisis is also going to impact how we do business, a shift in leadership skills and ways of working together moving forwards.  With working from home and online meetings, more options open up as to how we include remote working which will also impact team connections.

In the world of training & development, online programs are going to become more popular, which brings it’s own set of challenges in engaging participants.  

  • What are the skills and competencies that you would need to train in order to meet the region’s talent requirements?

In the corporate world: adaptability, resilience, teamwork and effective communication are all very needed.   Leadership decision making  and heart & gut based leadership is more important than ever. We can no longer be a head based world, businesses have changed and compassion and courage is now needed above bottom line results.  

My passion is training Leaders, Managers, Trainers, Coaches, Mentors – as they positively impact their teams and organisations creating a ripple effect.

The mBIT Certified Coach program must be delivered in-person because there is a key element of embodiment and we spend a whole day exploring calibration skills, which can’t be totally observed online as we don’t see below the torso and miss many gestures and other movements.  So it will be a few months until we develop more coaches.  As a community we have regular practice groups and there are global wisdom calls to continue the learning and 

5.What is your Philosophy?

To bring more compassion, creativity and courage to make this a better planet. Collaboration and Community is the way forward.  

www.mbrainingtheworld.comis a free website full of mBraining based resources to help people during these challenging times. 

Wendy Shaw

mBrainer, Trainer & Coach



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